Dubai Women's Run open for registration
Source: OAK Consulting for Plan b Group , Author: Posted by BI-ME staff
Posted: Tue October 23, 2018 2:39 pm

UAE. In it’s eight year, Dubai Women’s Run is currently open for registrations. With just a few weeks left for the annual community run , organizers Plan b Group has started online registrations at www.dubaiwomensrun.com.

Participants can also avail of the registration facilities at select Liali and Lorna Jane stores.

Due to take place on November 16, and set to take off from Festival Bay, Dubai Festival City Mall, it has both 5K and 10K options and is priced at just AED. 150.  

The Dubai Women’s Run originated in 2010 and is conducted under the patronage of H.H. Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum. An initiative of the UAE Federation of Athletics and supported by the Dubai Sports Council, the event is currently organized by Plan b Group since 2017. 

This year the Dubai Women’s Run is also a part of the Dubai Fitness Challenge 2018, which is motivating and paving the way for a more health conscious society through an action packed calendar of events and activities.  

There have been a series of on-ground activities to bolster registrations in schools. Plan b has made allowances for more than 3000 free registrations for students who are expected to participate from several schools across Dubai, via the Dubai Power Hour program. These energy packed sessions involve free fitness classes and targets girls of 14+ years and encourages them to adopt fitness as form of self-empowerment.

Similar activities are also being conducted at universities, corporate houses and government offices as well as in selected malls across Dubai including Dubai Festival City Mall. A roaming Happiness Mill is being taken across the city with fun activities to promote fitness and enable registrations. Plan b is confident that these activities will bring increased registrations and is confident that this year, the number of participants will be more than the 9000 figure last year. 

This year the first runner-up of the 10KM will receive cash prizes of AED 5,000, and AED 4,000 for the second runner-up. For the 5KM race, the first runner-up will receive AED 4,000 and the second runner up will receive AED 3,000.

Ahmed Al Kamali, President, UAE Athletics Federation, said, “I am very pleased with the ongoing activities that are being held to not only generate registrations, but more importantly how the activities leading to the Dubai Women’s Run are promoting fitness among girls and women. Even more interesting is the wide acceptance to these messages with which we hope to build a more fit and empowered community.”

Harmeek Singh, Race Chairman, Dubai Women’s Run and Founder and Chairman, Plan b Group said, “It is not about working towards a bigger Dubai Women’s Run event, but more about looking at the long-term goals in creating a very strong bond between girls and women to support each other. What we really hope to achieve is our objective of creating a more balanced society which will lead to a brighter future for the next generations. We hope to continue to facilitate this and starting with the coming run we already see it gathering momentum through our activities.”

The Dubai Women’s Run has strong partnerships and associations with, Dubai Festival City Mall, Swissotel Al Ghurair Hotel & Resorts, Golds Gym and sponsors Hunters Foods, Romana and partners, Charmsday and Lorna Jane who are all making a significant contribution to the event. 

About Plan b:
Plan b is an events, marketing and communications company with an award-winning reputation for successfully delivering complex events especially for government and semi-government entities. Headquartered in Dubai, Plan b has offices in Abu Dhabi, Delhi and London and serves clients around the world.

 

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