Casio launches new online store in UAE and KSA via partnership with SOUQ.com
Source: Communigate ME for CASIO , Author: Posted by BI-ME staff
Posted: Fri September 28, 2018 1:04 pm

UAE. CASIO opened its interactive, easy-to-navigate online store on the Amazon-acquired SOUQ.com, the leading online portal, after both parties formally sealed their landmark partnership in a high-profile ceremony held recently at Mövenpick Ibn Battuta Gate Hotel, Dubai

The agreement paved the way for customers in the United Arab Emirates (UAE) and the Kingdom of Saudi Arabia (KSA) to conveniently purchase online various top-of-the-line models of shock-resistant G-SHOCK watches as well as other stellar CASIO timepieces and have the ordered premium items delivered right at their doorsteps. CASIO’s partnership with SOUQ.com signals the former’s bid to systematically expand its digital footprint in the UAE, KSA and the rest of the world.

Aiming to reach as many long-time patrons and new customers as possible, CASIO, known for its innovations and emphasis on research and development (R&D), also expects to witness new and higher traffic for its G-SHOCK brand store as a result of its strategic collaboration with SOUQ.com.

Koji Naka, Managing Director of CASIO Middle East, said: “This is an important step in our bid to grow our e-commerce presence across the region. By partnering with SOUQ.com, which has an excellent reputation of empowering retailers and sellers, we are in effect seeking to enhance the experience of our customers and reinforce our delivery capabilities for further client satisfaction. We are delighted to tie up with SOUQ.com in this endeavor as we look forward to delivering continued innovation and outstanding services to our customers wherever they may be.”

SOUQ.com also welcomed its new alliance with CASIO, saying the online store will serve as the fastest and most convenient digital point of sale to buy G-SHOCK and other CASIO watches and for payment to be made using a variety of cash and secure digital options.

“At SOUQ.com, we are committed to bringing the best global brands to our customers in the region. Having CASIO on board offers our customers yet another high-quality product paired with excellent services and we are thrilled to be teaming up with one of the world’s popular watch brands. CASIO’s wide range of watch selections led by its famous G-SHOCK will now be within easy reach of our customers in the region. CASIO’s selection will join over 9.4 million products across 31 categories available for customers to purchase. We work with thousands of suppliers and sellers to help sell their goods online and make the largest possible selection of products available to our customers,” Ronaldo Mouchawar, CEO & Co-Founder of SOUQ.com, concluded.

Check out the G-SHOCK online store on SOUQ.com: https://uae.souq.com/ae-en/casio-uae/p/


About CASIO Middle East FZE
CASIO Middle East FZE is the regional subsidiary of CASIO Computer Co. Ltd., overseeing sales and marketing activities across the Middle East & Africa. CASIO has been supplying products to countries in the Middle East & Africa through sales agents since the mid-1970s.

Beginning in October 2013, CASIO Middle East FZE has been working in tandem with sales agents in each of the countries and carrying out sales and marketing activities tailored to these countries. By promptly supplying products and services suited to local tastes and lifestyles, the company intends to popularize CASIO products and expand its business in the region.

About SOUQ.com
SOUQ.com is an online retail and marketplace website in the Arab region, featuring more than 9.4 million products across 31 categories such as consumer electronics, fashion, health and beauty, household goods, and baby products. Today, SOUQ.com attracts over 45 million visits per month, with localized operations in the KSA, UAE and Egypt. SOUQ.com offers a convenient and safe online shopping experience with secure online payments, the option to pay cash on delivery and free returns. For more information, visit www.SOUQ.com .
SOUQ.com is a subsidiary of Amazon.

 

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