Sleep experts recommend a 'caffeine nap' to cure driver fatigue this holiday season
Source: BI-ME , Author: Posted by BI-ME staff
Posted: Thu December 22, 2011 2:33 pm

UAE. With the holiday season fast approaching and thousands of drivers hitting the roads for long distance road trips and camping expeditions, many sleep deprived drivers will be looking for a cup of coffee or a roadside nap to keep driver fatigue at bay.

Contrary to popular belief, researchers at the Sleep Research Laboratory in Loughborough University in the UK  have discovered that the most effective way to increase alertness when driving is to have a ‘caffeine nap’, a cup of coffee followed by a 15-20 minute power nap.

This quick fix solution was found to be better than other commonly used techniques such as a blast of cold air, a short nap or a cup of coffee by itself.

How it works? The power nap helps rid the brain of adenosine, the sleep inducing compound, while the caffeine takes 20 minutes to kick in, just in time for the rest of the drive. 

So when you’re eyes start to shut on the open highway, don’t ignore it – pull over for a snooze and a cup of coffee.

About NESCAFÉ

NESCAFÉ® was introduced in 1938 in Switzerland, today it is available in 13 countries across the region.

The regional headquarters is located in the Nestlé Middle East building, Jebel Ali, Dubai, and now serves as a regional hub to fulfil the needs of the GCC, the Levant, Iran and Iraq markets. 

To date, it is estimated that over 4000 cups of NESCAFÉ® coffee are enjoyed every second in the world, making NESCAFÉ® coffee the drink of choice when it comes to soluble coffee.

For more information please visit, www.nestle-family.com ,  http://twitter.com/nestleme

 

MIDDLE EAST BUSINESS COMMENT & ANALYSIS

date:Posted: October 22, 2014
UAE. 47% of Middle Eastern respondents indicated that they are considering a proactive shareholder engagement policy which can open and sustain a productive dialogue with investors.
date:Posted: October 22, 2014
UAE. HSBC global expat survey highlights job prospects, better salaries, higher personal security as primary factors attracting expats to the country.
date:Posted: October 22, 2014
UAE. The total number of IPOs in Q3 2014 was lower than the previous quarter where we saw seven offerings. However, the total value in Q3 2014 was US$ 1.6 billion, which is a 78% increase in total value compared to Q2 2014.
dhgate